+ 45 more streaming servicesAdvertise on RTL+
Get your brand into the RTL+ ad environment. Self-service, with no agency commitment.
- RTL+ reaches 13.07 million people in Germany every month
- No agency, fully transparent pricing
- Creative Studio for producing your spot
- Data-driven regional targeting down to postcode level
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We set up your campaign together in 30 minutes!
On air with onescreen
on Netflix, Disney+ and more
RTL+ in numbers
digital net reach in Germany
of usage happens on the big screen
the main content focus
What makes RTL+ work as an ad environment
RTL+ is the streamer with the largest ad inventory in the country. Over 13 million people are digitally reachable, plus over 7 million paying subscribers. That makes RTL+ the largest national streaming service in Germany.
What stands out is how much younger the audience is: the average age is 38, while linear RTL stands at 57. Usage among 14 to 29 year olds grew by 22 percent in 2025. That is driven by reality formats, German series and live sport, and with a CTV share between 56 and 60 percent, it mostly runs on the big screen.
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Who you reach on RTL+
- 13.07 million
digital net reach in Germany
- 38 years
average age, linear RTL is at 57 years
- 56 to 60 percent
of usage happens on the big screen
- 705 million hours
usage volume in 2025
- 202 million hours
usage volume among 14 to 29 year olds, plus 22 percent
- over 7 million
paying subscribers, the largest national streaming service
With the Ad Manager you get your spot onto RTL+
Audience targeting
Address your customers regionally down to postal-code level, or reach them precisely by age, gender or interests (e.g. pet owners).
- Regionalized delivery
- By age and gender
- Interest- & data-based
Ad placement
Place your ads in the streaming services where your customers enjoy first-class entertainment:
- NETFLIX, Prime Video, Disney+ etc.
- Over 40 million TV devices
- 95% of all Germans reachable
Reporting
Keep the performance of your campaigns in view at all times and track all key metrics in the daily updated dashboard!
- Detailed ad contact info
- Net reach per platform
- Environment and time distribution
Don't take our word for it
implement it: Regional presence in a premium environment
“As an Apple Premium Partner, we have high standards for how our brand shows up, in the store and in our advertising.”
Marvin Jung
Marketing Manager, Retail, implement it
zapa: First streaming campaign without an agency
“I never imagined I could reach my customers through the TV just as effectively as through social media.”
Matthias Hoffmann
Founder, zapa
Regional reach on smart TV
Ready to reach your audience?
Define who you want to reach, and bring your campaign to the big screen, data-driven. Just register for free and get started!
Get startedFrequently asked questions about advertising on RTL+
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