+ 45 more streaming servicesAdvertise on MagentaTV
Get your brand into the MagentaTV ad environment. Self-service, with no agency commitment.
- You can reach 4.8 million TV customers with advertising on MagentaTV
- No agency, fully transparent pricing
- Creative Studio for producing your spot
- Data-driven regional targeting down to postcode level
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We set up your campaign together in 30 minutes!
On air with onescreen
on Netflix, Disney+ and more
MagentaTV in numbers
TV customers in Germany
MagentaTV aggregates top entertainment offerings
the main content focus, over 100 channels
What makes MagentaTV work as an ad environment
MagentaTV is linear television over the internet and the largest IPTV provider in Germany. Over 100 channels and more than 3,000 live events per year, including the 3. Liga, the Frauen-Bundesliga, the DEL and the EuroLeague. IPTV is the only reception method in Germany that is still growing.
The audience has strong purchasing power and skews family-oriented: 52 percent of households have a net income above €4,000 a month, and 58 percent have at least one child living in the household. Targeting is based on logged-in users rather than panel estimates and reaches down to postal code level geographically.
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Who you reach on MagentaTV
- 52 percent
of households have a net income above €4,000 a month
- 58 percent
of households have at least one child
- 57 percent
of users are between 30 and 59 years old
- 52 to 48
ratio of men to women, nearly balanced
- 70 percent
are considered tech-savvy
- Logged-in users
targeting is based on logged-in users, not estimates
With the Ad Manager you get your spot onto MagentaTV
Audience targeting
Address your customers regionally down to postal-code level, or reach them precisely by age, gender or interests (e.g. pet owners).
- Regionalized delivery
- By age and gender
- Interest- & data-based
Ad placement
Place your ads in the streaming services where your customers enjoy first-class entertainment:
- NETFLIX, Prime Video, Disney+ etc.
- Over 40 million TV devices
- 95% of all Germans reachable
Reporting
Keep the performance of your campaigns in view at all times and track all key metrics in the daily updated dashboard!
- Detailed ad contact info
- Net reach per platform
- Environment and time distribution
Don't take our word for it
implement it: Regional presence in a premium environment
“As an Apple Premium Partner, we have high standards for how our brand shows up, in the store and in our advertising.”
Marvin Jung
Marketing Manager, Retail, implement it
zapa: First streaming campaign without an agency
“I never imagined I could reach my customers through the TV just as effectively as through social media.”
Matthias Hoffmann
Founder, zapa
Regional reach on smart TV
Ready to reach your audience?
Define who you want to reach, and bring your campaign to the big screen, data-driven. Just register for free and get started!
Get startedFrequently asked questions about advertising on MagentaTV
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