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Disney++ 45 more streaming services

Advertise on Disney+

Get your brand into the Disney+ ad environment. Self-service, with no agency commitment.

  • 3.5 million people in Germany use the ad-supported Disney+ plan
  • No agency, fully transparent pricing
  • Creative Studio for producing your spot
  • Data-driven regional targeting down to postcode level

Start right away

Set up your campaign yourself in the Ad Manager.

Book Disney+ now

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We set up your campaign together in 30 minutes!

On air with onescreen
on Netflix, Disney+ and more

Disney+ in numbers

3.5 million

ad-relevant reach in Germany

up to 4 minutes

of ads per hour, far less than on traditional TV

Family, franchise and fiction

The main content focus is on family-friendly entertainment

Disney+

What makes Disney+ work as an ad environment

Disney+ is the streamer with the lowest ad load in the market. About four minutes per hour, feature films run completely uninterrupted, mid-rolls only occur in series. Over 70 percent of German subscribers consider the amount of advertising acceptable.

At around 34 years old, the audience is the youngest by comparison, and with a 59 percent share of women, the only clearly female-skewing one. That is driven by Disney, Pixar, Marvel, Star Wars and National Geographic, content that keeps adults and children in front of the TV together.

Book a demo
Email089 24414629

Who you reach on Disney+

  • around 34 years

    average age of Disney+ users in Germany

  • around 59 percent

    share of women, the audience skews more female

  • 29 percent

    of 14 to 69 year olds in Germany use Disney+

  • 14 percent

    share of total streaming viewing time

  • 84 minutes

    average daily viewing time on the smart TV

  • over 70 percent

    of German subscribers consider the amount of advertising acceptable

With the Ad Manager you get your spot onto Disney+

Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Football fansAge 55+Online shoppersWomen 25+Tech-savvyPet owners
Football fansAge 55+Online shoppersWomen 25+Tech-savvyPet owners
Football fansAge 55+Online shoppersWomen 25+Tech-savvyPet owners
Football fansAge 55+Online shoppersWomen 25+Tech-savvyPet owners
Premium brand affinitySustainability-consciousSelf-employedAge 45-54ParentsIncome class A
Premium brand affinitySustainability-consciousSelf-employedAge 45-54ParentsIncome class A
Premium brand affinitySustainability-consciousSelf-employedAge 45-54ParentsIncome class A
Premium brand affinitySustainability-consciousSelf-employedAge 45-54ParentsIncome class A
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers

Audience targeting

Address your customers regionally down to postal-code level, or reach them precisely by age, gender or interests (e.g. pet owners).

  • Regionalized delivery
  • By age and gender
  • Interest- & data-based
SkyDAZNWOWFreeveeCrunchyrollMagentaTVRakuten TVZattooWaipuPluto TVProSiebenSamsung TVNetflixPrime VideoDisney+JoynRTL+Paramount+MaxSport1EurosportComedy CentralBBCWOWBloombergCNNZDFn-tvKabel1DMAX

Ad placement

Place your ads in the streaming services where your customers enjoy first-class entertainment:

  • NETFLIX, Prime Video, Disney+ etc.
  • Over 40 million TV devices
  • 95% of all Germans reachable

Reporting

Keep the performance of your campaigns in view at all times and track all key metrics in the daily updated dashboard!

  • Detailed ad contact info
  • Net reach per platform
  • Environment and time distribution

Don't take our word for it

implement it Apple Premium Reseller store
implement itApple Premium Reseller
View case

implement it: Regional presence in a premium environment

“As an Apple Premium Partner, we have high standards for how our brand shows up, in the store and in our advertising.”

Marvin Jung

Marketing Manager, Retail, implement it

zapa toothpaste tube in the bathroom
zapa
View case

zapa: First streaming campaign without an agency

“I never imagined I could reach my customers through the TV just as effectively as through social media.”

Matthias Hoffmann

Founder, zapa

Customer wearing glasses from Optik Adam
Optik Adam
View case

Regional reach on smart TV

Ready to reach your audience?

Define who you want to reach, and bring your campaign to the big screen, data-driven. Just register for free and get started!

Get started

Frequently asked questions about advertising on Disney+

Up to 4 minutes per hour. That puts Disney+ well below traditional TV. Your spot cannot be skipped.

No. In films, ads only run before the start. Interruptions only occur in series, and the breaks are set in advance so they never cut into a scene.

In Germany, 3.5 million people use the ad-supported Disney+ plan. Users are on average around 34 years old, and the audience skews more female than on other services.

No. Your spot runs across the ad-supported Disney+ inventory as a whole, not within individual titles. Instead of targeting by environment, you steer your campaign through audience attributes.

The Ad Manager shows you daily updated figures for your campaign, viewable at any time.

More streamers

NetflixPrime VideoRTL+JoynSkyWOWDAZNHBO MaxParamount+waipu.tvZattooMagentaTVPluto TV