Smart TV display advertising

Place your brand message as an L-banner on the Smart TV. Visible when switching channels, without video production.

RTLProSiebenSAT.1VOXTele 5Kabel EinsRTL ZweiSUPER RTLsixxProSieben MAXXRTL Nitron-tvWELTDMAXSport1

Without video production

No spot needed. SwitchIn places your image or display creative directly on the Smart TV.

At the right moment

The channel-switch moment ensures maximum attention exactly when everyone is looking.

Precisely placed

Reach your customers precisely by region, age or interests on the Smart TV.

Advertising that works!

Studies confirm that high-quality environments significantly improve campaign results. That is exactly why our premium placements are designed to deliver measurable performance.

+20%*Purchase intent
+25%*Brand awareness
+25%*Ad recall

* Source: Comscore, brand lift analysis of CTV advertising. Average uplift versus control group.

Define your campaign, you are in the cockpit!

Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Football fansSmart TV usersOnline shoppersWomen 25+Tech-savvyPet owners
Football fansSmart TV usersOnline shoppersWomen 25+Tech-savvyPet owners
Football fansSmart TV usersOnline shoppersWomen 25+Tech-savvyPet owners
Football fansSmart TV usersOnline shoppersWomen 25+Tech-savvyPet owners
Premium brand affinitySustainability-consciousSelf-employedAge 45-54ParentsIncome class A
Premium brand affinitySustainability-consciousSelf-employedAge 45-54ParentsIncome class A
Premium brand affinitySustainability-consciousSelf-employedAge 45-54ParentsIncome class A
Premium brand affinitySustainability-consciousSelf-employedAge 45-54ParentsIncome class A
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Age 25-34HomeownersHousehold net > €60kFull-time employedFamily planningBavaria
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers
Greater MunichFamilies with childrenSUV ownersAge 35-44SportyFrequent travelers

Audience targeting

Address your customers regionally down to postal-code level, or reach them precisely by age, gender or interests (e.g. pet owners).

  • Regionalized delivery
  • By age and gender
  • Interest-based
SkyDAZNWOWFreeveeCrunchyrollMagentaTVRakuten TVZattooWaipuPluto TVProSiebenSamsung TVNetflixPrime VideoDisney+JoynRTL+Paramount+MaxSport1EurosportComedy CentralBBCWOWBloombergCNNZDFn-tvKabel1DMAXSkyDAZNWOWFreeveeCrunchyrollMagentaTVRakuten TVZattooWaipuPluto TVProSiebenSamsung TVNetflixPrime VideoDisney+JoynRTL+Paramount+MaxSport1EurosportComedy CentralBBCWOWBloombergCNNZDFn-tvKabel1DMAX

Ad placement

Place your ads on the TV channels your customers watch every day:

  • RTL, ProSieben, SAT.1, VOX etc.
  • Over 40 million TV devices
  • All leading channels reachable

Reporting

Keep the performance of your campaigns in view at all times and track all key metrics in the live dashboard!

  • Detailed ad contact info
  • Net reach per channel
  • Environment and time distribution

Ready to reach your customers?

Bring your brand to Smart TV as SwitchIn. In the demo we show you how it works.

Book a demo