+ 45 more streaming servicesAdvertise on waipu.tv
Get your brand into the waipu.tv ad environment. Self-service, with no agency commitment.
- 1.83 million subscription households use waipu.tv in Germany
- No agency, fully transparent pricing
- Creative Studio for producing your spot
- Data-driven regional targeting down to postcode level
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We set up your campaign together in 30 minutes!
On air with onescreen
on Netflix, Disney+ and more
waipu.tv in numbers
subscription households in Germany
of usage happens on the TV
the main content focus, over 300 channels in HD
What makes waipu.tv work as an ad environment
waipu.tv is linear television over the internet. Over 300 channels in HD, live and time-shifted, without cable and without satellite. For many households, the service has replaced the classic connection, and IPTV is the only reception method in Germany that is still growing.
The audience differs clearly from series streamers: on average 49 years old, around 60 percent male, over 45 percent of households with a net income above €3,500. Over 90 percent watch on the TV in the living room, with an average of 2.1 people watching together. For regional advertising, targeting is possible down to postal code level.
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Who you reach on waipu.tv
- 49 years
average age of waipu.tv users
- around 60 percent
male share
- over 45 percent
of households have a net income above €3,500
- 2.1 people
watch together in front of the TV on average
- over 90 percent
use waipu.tv daily or several times a week
- over 75 percent
name linear television as the most important content
With the Ad Manager you get your spot onto waipu.tv
Audience targeting
Address your customers regionally down to postal-code level, or reach them precisely by age, gender or interests (e.g. pet owners).
- Regionalized delivery
- By age and gender
- Interest- & data-based
Ad placement
Place your ads in the streaming services where your customers enjoy first-class entertainment:
- NETFLIX, Prime Video, Disney+ etc.
- Over 40 million TV devices
- 95% of all Germans reachable
Reporting
Keep the performance of your campaigns in view at all times and track all key metrics in the daily updated dashboard!
- Detailed ad contact info
- Net reach per platform
- Environment and time distribution
Don't take our word for it
implement it: Regional presence in a premium environment
“As an Apple Premium Partner, we have high standards for how our brand shows up, in the store and in our advertising.”
Marvin Jung
Marketing Manager, Retail, implement it
zapa: First streaming campaign without an agency
“I never imagined I could reach my customers through the TV just as effectively as through social media.”
Matthias Hoffmann
Founder, zapa
Regional reach on smart TV
Ready to reach your audience?
Define who you want to reach, and bring your campaign to the big screen, data-driven. Just register for free and get started!
Get startedFrequently asked questions about advertising on waipu.tv
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